

Vision Alignment: 5 Questions to ask your new investor
Feb 24
2 min read
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Last week, we emphasized the critical importance of finding the right investors for your business. And at the heart of that search? Vision alignment. Ensuring you and your potential investors are heading in the same direction is paramount for a successful partnership. But how do you actually know if your visions are aligned? It's more than just a gut feeling; it requires clear, direct communication.

This week, we're diving deeper into the practical steps you can take to assess vision alignment. Don't leave it to chance. Start by asking these five crucial questions:
What's your exit timing and plan?
This question cuts to the core of their investment strategy. Are they looking for a quick flip, or a long-term build? Their answer will reveal their patience and risk tolerance, both vital factors in your company's future.
Do you see this as a dividend or growth platform?
Understanding whether they prioritize immediate returns through dividends or long-term growth through reinvestment is essential. This aligns with your own financial strategy and helps avoid potential conflicts down the line.
How do you envision the company scaling over the next 3-5 years?
This question moves beyond immediate returns and delves into their strategic outlook. Do they share your ambition for expansion, market penetration, and innovation? Their vision for scaling should complement your own.
What are your thoughts on potential market disruptions and how should we respond?
This question tests their strategic foresight and their preparedness for unforeseen challenges. It shows you how they handle risk and if they are willing to be proactive instead of reactive. It also tests how well they understand the market your company operates in.
What role do you see yourself playing in the day-to-day operations and strategic decisions?
This question clarifies their level of involvement. Do they prefer a hands-off approach or a more active role? Understanding their desired level of engagement helps establish clear boundaries and expectations, preventing future friction.
The Power of Clarity
These questions are not just about gathering information; they're about fostering open dialogue and building trust. By addressing these points upfront, you can ensure that your partnership is built on a solid foundation of shared goals and expectations.
Conclusion
Finding the right investor is a critical step in your company's journey. Don't settle for anything less than complete vision alignment. By asking the right questions and engaging in honest conversations, you can build a partnership that drives mutual success.
At V-17 Advisory, we understand the complexities of investor relations. We help businesses navigate these crucial conversations, ensuring that your vision is protected and your growth is accelerated. From initial due diligence to ongoing strategic guidance, we're here to help you build bridges, not walls, with your investors. Contact us today to learn how we can support your business's growth and success.